I just discovered something about managing emails to lists of people.
Sometimes I find email addresses of people I wanted to contact (such as potential candidates in Google) and use the MS Word /Outlook combination to send my message out. The problem arises when on the next day I find some other relevant addresses and want to send the same message. Have I emailed these people already? I hate to repeat the same message.

I’ve been exploring tools that track email campaigns but haven’t started using them. If you work for a larger company you probably have tools that serve you – but this may not be the case if you are small/independent.

So, just now I found a great solution – using Excel. To implement my solution you would need to maintain a CSV file with emails of people who don’t want to hear from you again. You would also use a CSV file with addresses where you already had emailed your particular letter … and then… I am ready to explain but I am curious whether others would be interested. Let me know if you want to hear about this. In a sense this eliminates the need for a professional package that would keep track of email campaigns.

-Irina
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