In the recent issue of Inc. there is a page that directs readers to…
It’s a phrase that has been around for years, yet different people define it in different ways. Some think it’s just about a slogan or ‘tag line’, others equate successful companies like Virgin or…
With each passing day technology is changing swiftly giving a new shape to the way we do business. This has revolutionized marketing too. The way we market our product or services has also taken a…
True story. Pete is a dear friend of mine. After eight years in recruitment, has decided that he’s had enough.…
When starting a business, it is vital to have a thorough and…
Account managers
Of all the sales roles out there, the job of the account manager is one of the more important ones. Tasked with being the face of…
By Jennifer Brownell, Managing Director, Q4B
“Value is not what you and your business says it is. Value is what your customers say it is.” – John Jantsch
Companies exist to…
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