Shannon Russo's Blog – July 2010 Archive (1)

What’s in your “personal” brand bank account?

Recently I was reading an article by DMS of a similar name “What’s in your Brand Bank Account?” – and he got me thinking again how closely aligned proper PR and

marketing focus is to job search today. In his post, he writes:

Brands add to their accounts by creating things of value and giving them to people. For example, Apple has the genius bar

and their free seminars.…

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Added by Shannon Russo on July 6, 2010 at 1:30pm — No Comments

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