Chris Brablc's Blog – April 2012 Archive (11)

5 Best Recruitment Marketing Articles of the Week 4.21.12 to 4.27.12

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about Big Data, Recruiting Videos, Talent Communities, Work Metaphors and Used Car Salesmen.

 

Here are the articles our that interested us this week (in no particular order), enjoy!:

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Added by Chris Brablc on April 27, 2012 at 10:47am — No Comments

Measuring the Candidate Experience

It’s hard to argue that the candidate experience is not an important area to focus on in your recruitment marketing strategy.  Common logic would dictate that if you improve your candidate experience that should result in an increase in your apply rates and overall recruiting ROI.  But the real question is how do you measure the impact of candidate experience?

 

Here is my opinion on what…

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Added by Chris Brablc on April 26, 2012 at 2:43pm — No Comments

The difference between Talent Networks and Talent Communities

If you have been around the HR & Recruiting blogosphere long enough (or been to enough conference booths) you’ve probably heard about Talent Networks or Talent Communities.  Both were born out of the concept that every recruitment or sourcing campaign you run should not only be about finding applicants for a specific job but also be about building a collection of talent that you can engage with and leverage when recruiting for future positions.  And while both aim to achieve this same…

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Added by Chris Brablc on April 24, 2012 at 4:30pm — No Comments

5 Best Recruitment Marketing Articles of the Week 4.14.12 to 4.20.12

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about Moneyball & recruiting, corporate culture at Rackspace, mobile, Sodexo, the importance of content and creating targeted content.

 

Here are the articles our that interested us this week (in no…

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Added by Chris Brablc on April 20, 2012 at 11:48am — No Comments

Deconstruction of the Job Ad

The candidate experience encompasses every interaction with a candidate from first contact to ultimately hire (check out my latest post on this topic).  From your employment messaging to your apply process to how you handle candidate feedback in the interview process, all these areas affect how a candidate views and engages with your company.

 

While every aspect of the…

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Added by Chris Brablc on April 18, 2012 at 3:37pm — 2 Comments

Do the 60% of applies that opt out matter?

(This is the fourth post in a series on the Candidate Experience and Career Site Design by Mary Grace Hennessy. You can view the first, second…

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Added by Chris Brablc on April 17, 2012 at 1:53pm — No Comments

5 Best Recruitment Marketing Articles of the Week 4.7.12 to 4.13.12

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about talent sourcing, recruiting being worthless, culture at Rackspace, a CTO with a heart, social network statistics, does of crazy in recruiting and employer branding.

 

I’d also like to remind any corporate…

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Added by Chris Brablc on April 13, 2012 at 10:57am — No Comments

Where does the Candidate Experience start?

Yesterday, I had a brief but great conversation with Kyle Lagunas on Candidate Experience (which he’s going to be tackling on his awesome blog over the next few weeks).  We talked about some cool things organizations are doing as well as major problems that exist in the industry with regards to Candidate Experience.

 

What became apparent in the conversation, however, was that we…

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Added by Chris Brablc on April 12, 2012 at 2:44pm — 4 Comments

Candidate Drop-Off: The good, the bad and the ugly

The recruitment marketing funnel is like any other funnel, it’s wide at the top and continually narrows with each step of the apply process.  From reading the initial job ad to clicking to apply to finishing the job application, there are a number of key steps where a candidate has to either move forward with the process or lose interest and drop out.

It’s at these steps in the process that you have…

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Added by Chris Brablc on April 10, 2012 at 10:35am — 2 Comments

5 Best Recruitment Marketing Articles of the Week 3.31.12 to 4.6.12

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about talent communities, promoting within, source of hire, thoughts on HR Tech and Google semantic search.

I’d also like to remind any recruiters reading this, the deadline to submit an application for the…

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Added by Chris Brablc on April 6, 2012 at 10:35am — No Comments

The Resume: Is it alive, dead or just another data point?

With the rise of social recruiting, online profiles and alternative resume solutions, the resume has long been resumed dead by many.  However, while the concept makes some sense, much of the recruiting technology out today is still tied to the resume as the main source of information needed from candidates in the apply process.  This was OK 5 years ago but with the wealth of information available online, there are a number of tremendous data points available to recruiters to make good…

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Added by Chris Brablc on April 3, 2012 at 11:08am — No Comments

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