Catherine Horgan's Blog – August 2007 Archive (5)

Company Blogs For Recruiting

Just yesterday, I was having lunch with an acquaintance of mine discussing various recruitment strategies by incorporating the voice of the customer or voice of the employee in this case. No doubt company blogs came up. Why? Because they build relationships and engage ongoing, multi-faceted conversations. And while some companies are leery of

allowing their employees to speak freely about their work…


Added by Catherine Horgan on August 21, 2007 at 2:07pm — No Comments

Combining Your Networkingworth

Is Facebook taking over LinkedIn? Or more importantly, should it? I recently read a blog questioning the likelihood of Facebook taking over LinkedIn. It’s interesting, once you consider the facts. As of July 10th, Facebook announced that it hit 30 million active users, and by definition that means people who log in…


Added by Catherine Horgan on August 13, 2007 at 8:45pm — No Comments

What Are People Saying About Your Company?

We talk about employer branding a lot. And for good reason. It is, and should always be, top of mind. Something worthwhile considering is a competitive view of your consumer brand versus your employer brand.

What matters most in brand marketing always has been, is now and always will be, the relationship between a brand and its consumers. And the key to the brand relationship - as it is in…


Added by Catherine Horgan on August 13, 2007 at 8:44pm — No Comments

Fit For The Job?

As a recruiter, you know it’s not just about quality. Yes, your job is to find and hire the most qualified candidates - but also to ensure a fit for both the job specifications and the culture of your

organization. Once you hire top talent, how do you keep them

challenged? I met with a large corporation a week ago where this exact

point came up. One of the biggest issues they face after hire is

keeping employees engaged and challenged by the work that needs to…


Added by Catherine Horgan on August 13, 2007 at 8:43pm — No Comments

If You Sign Up, Show Up

I recently participated in an annual conference where the usual suspects attended. What became apparent early on was the lack of enthusiasm from both the members and the business partners. Granted,

this is an event where you see the very same people each year and the

very same format for the conference is followed. Sure, people signed up

to be there … but they didn’t “show up.” They simply were not

attentive. Unfortunately, some were not even dressed appropriately.…


Added by Catherine Horgan on August 13, 2007 at 8:42pm — No Comments


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