Writing great content doesn’t always come easy.
In fact, the content creation process takes a great deal of time and effort, so it’s important to make sure you get full usage from everything you generate.
While people will stop clicking on your social posts if they always contains the same content, there are a number of stealthy ways to repurpose it across platforms to look brand new.
Use these five tips to revamp your old content into exciting new posts:
Who says images can’t be text-based? Pull a great quote from a blog post, interview, or video and turn it into visual content like TED did. Promptly pin it, post it, tweet it, Instagram it ─ whatever works best for your company.
Bring back your old blog posts, case studies, and other marketing material by finding a way to relate it to current events. Post it on Facebook and Twitter, complete with trending hashtags to increase searchablility.
Pin a picture from each blog posts to your Pinterest page ─ be sure to include a link back to the actual post itself. You already know each of your blog posts should have at least one image, so if you’re not already following this rule, make sure to start doing it so you can repurpose it.
Go through the images you have posed on Facebook or Twitter and look for a common theme. Compile your chosen photos into a video to post on YouTube. This gives you entirely new piece of content with very little time and effort.
Continuously sending the same old with the same stale lead-in won’t get you very far. However, you can send the same post out a few different times by introducing it a different way. For example, the two US Weekly posts below lead to the same story.
Not only will repurposing your content save you time, it also feels good to know the pieces you spent so much time creating are being used to their full potential.
Tip #6: Just steal people's content. This article from Laura Woods appeared on the Social Media Strategies Summit Blog and was just kind of asking to be ripped off - although you probably shouldn't actually do any of these things unless you really want to annoy & irritate your entire network.
All the recruiting news you see here, delivered straight to your inbox.
Just enter your e-mail address below
1801 members
316 members
180 members
190 members
222 members
34 members
62 members
194 members
619 members
530 members
© 2024 All Rights Reserved Powered by
Badges | Report an Issue | Privacy Policy | Terms of Service
With over 100K strong in our network, RecruitingBlogs.com is part of the RecruitingDaily.com, LLC family of Recruiting and HR communities.
Our goal is to provide information that is meaningful. Without compromise, our community comes first.
One Reservoir Corporate Drive
4 Research Drive – Suite 402
Shelton, CT 06484
Email us: info@recruitingdaily.com
All the recruiting news you see here, delivered straight to your inbox.
Just enter your e-mail address below
You need to be a member of RecruitingBlogs to add comments!
Join RecruitingBlogs