Becoming a Top Contender for Employee's Top Choice

Having great employees is one of the biggest factors for a successful practice. The right dental staff will improve the practice by creating customer values, managing appointments, and maintaining operational needs. However, finding top talent in the dentist industry is easier said than done. Because of the competitiveness of the dental marketplace, candidates research dentist offices as much as they are researched by the potential employer. Thus, in order to attract the best employees, you need to start by having the best dental practice with great working conditions.

Ensure A Good Working Environment

Employees in the dental industry are more likely to question authority. They won’t endure poor working conditions and will immediately move to a higher-paying job once conflicts arise. Although it’s not necessary to pay more for better employees, you need to make sure that your offered salary is on par with competitors. Also consider the human resource component of running a dental office. Hire employees that can form great relationships in the workplace in order to avoid conflicts and to ensure customer satisfaction. By ensuring a good working environment, you’re creating a desirable workplace for the best dental industry employees.

Write A Concise Job Description

It’s better to outline a concise job description from the get-go in order to attract only those employees who can perform such duties. You must also effectively relay your expectations and practice philosophy to potential employees and make sure they understand. Don’t be afraid to be a little intimidating as it can help the screening process.


The interview usually has the greatest impact on the hiring process. This is when impressions are made and employers can get to know prospective employees for the first time. The usual mistake of employers during the interview is that they don’t prepare much for it. Overused questions such as, “what are your strengths,” or “tell me about yourself,” usually generate the same responses. Instead, use open-ended questions that can elicit spontaneous reactions from the candidates as it will reveal more about their potential. The interview process can help you differentiate those who are truly motivated from those who are not. And once the interview is done, make sure you personally call their references as well.

Enhance Your Image

Just like any business, you need to make yours stand out from others similar to it. Dental practice is ultimately a business, complete with the need to attract customers and retain them. Similarly, when you’re looking for employees, you need to establish an image that will attract the best candidates since good employees are the most likely to be retained. One way you can do this is by improving the image of your office. Modern designs will appeal most to potential employees as it implies professionalism. Redesign your office with a modern scheme by refurnishing, installing pendant lights, or replacing room dividers with etched glass.


There are a lot of ways you can advertise your need for a new employee but not all of them will get you the best ones. According to the Pride Institute, word-of-mouth referrals or “networking” is one of the most effective methods of finding the best employees. Taking your advertisement online can also help spread the word faster. Teaming up with different dental schools can also be beneficial when you looking for talent. You get the dental students email and use email blast marketing to advertise your job opening. Consider advertising on social media sites or popular websites in your area. Be sure to emphasize your location in the banner of the ad, such as “Looking for Calgary dentist,” to avoid false applications.

In the dental industry, it is difficult to manage schedules and maintain dynamic operations while practicing. But with the best employees, your practice can be made easier while also increasing patient satisfaction. Just make sure to provide job satisfaction in order to attract and retain good employees.

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