You may want to rethink hitting that ‘sell’ button next to your LinkedIn shares. It appearsFacebook’s newest job search app has landed with an unceremonious thud in the recruiting space.
Last week the app launched with much fanfare, probably because Facebook has done little to nothing when it comes to creating job apps. Many were excited at the prospect of the social media giant weaving together the social and professional realm of its users and putting to good use its copious amounts of data to create something really profound.
Some hastily speculated the app would be a threat to LinkedIn and wondered if it would cut a chunk out of the professional networking site’s profits. But that’s not the case. At the moment, the Social Jobs App is little more than a job search engine.
It’s the product of a Facebook’s year-long partnership with the U.S. Department of Labor, the National Association of Colleges and Employers, DirectEmployers Association, and the National Association of State Workforce Agencies.
Although it promises to house almost 2 million job postings, Facebook doesn’t actually host the jobs. They are culled from other online job boards like BranchOut, DirectEmployers Association, Work4Labs, Jobvite and Monster.com.
When searching your jobs, you can ‘like’ them or send them to a friend. But you can’t apply to them directly on the site. Clicking on the job redirects you to another app, job board, or applicant tracking system where the job originated from.
Below the search engine Facebook invites you to check out other job search apps like Work4Labs, BranchOut, and US.jobs.
Critical reception to the app was lackluster. BusinessInsider.com called it “lame,” and Wired.com pointed out the many glitches that have plagued the search engine so far.
“In its current state, Facebook’s Social Jobs app is more of an extra side tool than an actual player in the job-hunting space,” Wired.com said in a review.
Collectively, many who reviewed the app said LinkedIn is still safe, for now.
“LinkedIn has absolutely nothing to worry about it, and any investor thinking about selling LinkedIn based on this news should take a second to examine the product Facebook actually launched,” BusinessInsider.com wrote.
Facebook said in a press release that the impetus behind the launch was the weak economy.
“When it comes to economic growth, few issues are more important than matching qualified candidates with great jobs. In that spirit, we know that the power of social media – the connections between friends, family and community – can have an outsized impact on finding jobs.”
While this app may not have the created the buzz that was anticipated, there’s no denying that Facebook could become a heavyweight contender in the job space. NACE reports that half of employers are using Facebook in their hiring process.
A majority already using the social network anticipates Facebook becoming a more important part of the talent acquisition process in the near future.