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It is more obvious than ever that recruiting teams have to diversify their recruitment marketing efforts. Every person I speak with has an egg timer (no pun intended) on their job board contract. Will they swear off job boards completely? Universally, they will spend less. The smart money is moving to digital recruiting through targeted advertising and social media recruiting. Check out this week's social recruiting headlines...

Please check out these must read articles from across the recruiting industry.

Facebook is not just a US phenomenon.  If you have global recruiting efforts, targeted recruitment ads and content development on your Facebook Careers page should be an integral part of the strategy.

#1 It's A Facebook World ... Other Social Networks Just Live In It - http://tcrn.ch/lFcMfW

Now is a great time be an early adopter of Facebook's targeted ads, especially for targeting passive candidates. The more popular targeted recruitment ads become, the greater the competition.

#2 Facebook Expected To File For $100 Billion IPO This Year - http://read.bi/kPSjwg

Employer's use of social media for hiring will be growing rapidly.  If your company is looking for candidates that are social media savvy, your company will need to be social media savvy or retain a company that can help guide you.

#3 Social Status: Hiring with Social Media in Mind | Social Media Usage by Employees | Business News Daily http://bit.ly/m79rW3

The Grandma's Chicken Soup blog stews up the latest and greatest recruiting news. If you find a headline or author of an article that is talking the talk - send it my way - scott.ryan@hireclix.com.