Let’s face it – if a consultant is in-between projects or a full time employee has been laid off or in a bad situation; they are not hiding under a rock wanting recruiters/employers to not find them. They’re not hiding their profile only on social media websites where only a highly complex Boolean logic string will discover them.
Now you might say something along the lines of good people are always working & have a network, you don’t want anyone unemployed and passive/referred candidates are the best candidates.
I agree in theory; and it really boils down to what you are recruiting for. If you are looking for consultants for project based work you’re going to go after them differently than someone looking for quantitative analysis people with PhDs for direct hire work.
The fact remains that the job boards are not a dinosaur; yet anyway.
Candidates might not have their resume on a job board; but they check job board postings for positions that could be of interest.
If a resume is on the boards, the candidate might not like an unscheduled call while they’re at work or home with the family; but that attitude could change quickly if you have a great opportunity for them.
The point I’m making is job boards aren’t going to go away overnight to all the new, trendy social media sites. I enjoy LinkedIn. I enjoy Facebook. I’m on Twitter. I used to have a profile on MySpace; but going to these sites as your main area of new candidate sourcing is like wanting Cadillac service at a Chevy price.
Let me put this into context; of course you use your network, of course you use referrals and of course you try to think of any creative thing you can to find the right person for the job you’re trying to fill. When those ways don’t work what do you do? You hit the job boards and LinkedIn.
Maybe you hit the job boards first before tapping your network – why pass up on low hanging fruit?
I was at a recruiting event earlier this year where a person said “LinkedIn is like being at the office, Facebook is like being at home and MySpace is like being at the bar.” This person was an employee of LinkedIn, but I completely agree. LinkedIn is the best option for free candidate searches. Facebook/Twitter are very distant seconds; and MySpace isn’t even remotely relevant anymore.
MySpace’s share of the social networking market has tumbled with the situation being so dire that MySpace recently revealed that it had failed to attract enough online traffic to meet targets set in its advertising deal with Google and as a result would lose $100m this year (I don’t see any ‘A’ list candidates waiting to be found there).
Job boards aren’t going anywhere in the near future; and if a great candidate is desperate enough they will put their resume on one and brace for the onslaught of phone calls & emails. If they’re smart they’ll just have an email address with no phone number and weed out the good from the bad that way.
LinkedIn is great; but as a technology recruiter, when the going gets tough for fresh talent I can find good to great candidates from the boards & board postings. You might not find the candidate on the job board that’s right; but if you’re savvy enough they can lead you to someone who is.