Originally posted on the SmashFly Recruitment Marketing Blog.
Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing. This week’s topics include creating job ads rather than descriptions, job posting growth, recycling contacts, using your personality in social media, what HR can learn from Jim Joyce, creating a social media policy and some cool Twitter info-graphics.
Here are the articles that interested us this week (in no particular order), enjoy!:
Why Great Candidates Don’t Respond to Job Ads by Kevin Jenkins (@KevinJenkins)
Love this piece on why companies need to use job advertisements, not job descriptions. There is also some healthy discussion going on in the comments that you should check out.
Job Posting Growth in all 12 Industries by Indeed (@Indeed)
Some great signs in the job posting biz as it appears companies are starting to hire again in every industry.
Reduce, Reuse, Recycle by Jeff Dixon
Totally agree with Jeff, that companies need to utilize the existing contacts in their ATS. But I say go one step further and create a pipeline / database that allows you to collect contacts before they even apply to your company and get into your ATS.
Let’s Keep Social Media ‘Strictly Personal’ by Omowale Casselle (@mysensay)
Great piece on why it is short-sighted not to put some of your personality into social media for your professional profile.
Why HR Should Be More Like Jim Joyce by Lance Haun (@thelance) (@ERE_net)
Timely piece of how HR could learn from how Jim Joyce handled the recent perfect game missed call.
A Tale of Two Social Media Policies: “Vader’s Death Star” vs. “Don’... by Kris Dunn (@Kris_Dunn)
If you are creating a social media policy, Kris provides 4 main choices you have when creating a corporate social media policy as well as some great examples. Choose Wisely!
The Ultimate List: 100+ Twitter Statistics by Hubspot (@HubSpot)
With Twitter becoming more important in recruiting and my love for info-graphics, I present a great comprehensive list of Twitter Statistic graphics!
Hope you enjoy the list. If you have any articles I should add to the list feel free to add them to the comments or send me an email at chris@smashfly.com.
About the Author: Chris is a Marketing Analyst for SmashFly Technologies. SmashFly provides the first recruitment marketing platform called WildFire that enables companies and staffing firms to easily launch and more important measure the performance of their recruiting efforts online.
The WildFire recruitment marketing platform offers every tool you need for your recruitment marketing needs all in one solution including Job Ad Distribution, Social Networking Delivery, Recruitment Opt-In Database, Recruitment CRM, Web Commercials / Micro-sites and Resume Sourcing services.
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