And without taking any glory away from the guest, Reed Kremer, I believe that the key factor was the great input from the Animal Crew.
It starts off with Chuckie Krugel, an employment lawyer. On another radio show I heard someone say that sourcing exclusively on Linkedin was kind of racist because most of the profiles are of well-educated, well-paid, white men. Chuck says no.
Then Mike Astringer spends a few minutes telling us that his company's identity had been stolen and was being used by someone offshore to get people to upload their personal info for phony job applications.