Social Media Architecture!!!!!! Part 4

This will be the 4th in a series of posts about Social media architecture.

In part one we went over the why, we talked about branding and about seeing what is being said out there about you.
In part 2 we discussed the different sites. In part 3 we discussed tools and more.

Now it’s time to pick the sites and the tools to use.

So for the purposes of this we are going to discuss what sites you should join and be involved with as a minimum,
to get started, there are plenty of others as previously stated. When choosing a social media sight ensure it is ones that are applicable to your brand or are general enough to touch your brand.

Facebook-Too many people on it not to be part, this includes the 2 spin off site BeKnown, and Branchout. Ensure to
keep it professional and in keeping with your chosen brand.

LinkedIn- a now brainer

Myspace –Like facebook just too many people on it, also like facebook keep it professional and in keeping with your
brand

Twitter- A must to spread your word.

On to blogs. Blogging is a must for your social brand. It is the easiest way to spread your message and with the use of feeds have others help to spread it too. Make sure your message is professional and in keeping with your brand. You can use Blogger or anyone of a number of blogging sites and tools.

Tools: As you read in my previous blog there are many types tools. Below are the ones I suggest and what they do.

Tweetdeck or Yoono- both allow you to monitor multiple social sites and post (monitors).

Socialoomph or Tweetadder – both work with twitter, both allow you to send a thank you message to those who follow you. Both have stats and both allow you to schedule posts. Tweetadder will also increase your following through targeted research and will unfollow those who do not follow back (Combined-responders, SEO, increasers).

Twitterfeed, Pingfm or Dlvrit-All allow for RSS feeds to be automatically feed to your social media sites (deliverers).

Zoominfo and JIgsaw- this will ensure people who want to look you up can find you (helper sites).

Toplisted, Topfollowed- these will get you to the top of the biggest twitter lists out there (helper sites).

In part 5 we bring it all together