The way of Recruitment has changed dramatically over recent years. In the world of recruitment people start using social media in talent acquisition.
When people think of social media as a recruitment tool, they immediately think of LinkedIn or facebook. Actually both are the social media tools and are primarily targeted at the jobs space; however, social media provides many more channels to recruiters than the two listed above.
Staffing agencies, companies and job boards alike have begun putting budget behind platforms like Facebook, Twitter and even Instagram. And why shouldn’t they? Facebook alone provides a strong user-base of more than 1.5 billion, and there are millions of other users to be targeted on other networks.
social media is a powerful recruitment tool, But a sound recruitment marketing strategy shouldn’t rely on social media alone as their primary candidate source. Rather, social media is best used as a supplementary recruitment marketing channel. With that said, here are a few key points to consider before putting budget behind social:
Social media presents a unique tool to recruiters. It provides them with a massive pool of potential candidates and allows recruiters to interact with them in a more personal setting. However, when it comes to your recruitment marketing budget, social media shouldn’t consume the majority of your resources. With changing trends in recruitment world there are some top companies like SourcePRO which provide technical skill for recruiters through they can Leverage the power of Social Media. SourcePRO gives in-depth understanding and exploration of new age talent sourcing techniques.
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