HRmarketer software analyzes a lot of HR marketplace data. Every day, this includes tens of thousands of HR-related tweets, Facebook updates and LinkedIn updates, as well as 5,000-plus new articles and blog posts. We bring this up because our ability to analyze this data allows us to answer some interesting questions.
Today’s question is: What can you discover from analyzing an event’s Twitter hashtag?
Quite a bit, actually. To show you, since we’re starting to look forward to the 2014 HR Technology® Conference, let’s look at the hashtag for the 2013 show, #HRTechConf. The conference has one of the highest Twitter Engagement scores of any HR event. See the graphic on this post for a detailed breakdown.
Scroll down for more fun facts about #HRTechConf. But first here are some things you can do with data from event hashtags:
And, as promised, here is some other interesting information about the people and brands that tweeted with “#HRTechConf” from September to November, 2013.
Top U.S. States of the People and Brands who Tweeted with #HRTechConf
Top International Locations of the People and Brands who Tweeted with #HRTechConf
Top Hashtags in the Twitter Bios of the People and Brands who Tweeted with #HRTechConf
Cool, right? If you are interested in the data we have, visit http://www.hrmarketer.com/web/conference-insight-reports/ to learn more.