Why you should think before thoughtlessly following thought-leaders

Purposely Pretentious Professionals 

As a “what you see is what you get” kind of gal that communicates in a plain and direct “tell it like it is” or “call it like I see it” style, the opinions I’m about to share may not appeal to those with different sensibilities. For that reason, the following serves as a disclaimer should you continue reading: “Be who you are and say what you feel, because those who mind don’t matter and those who matter don’t mind.” Dr. Seuss

In what resembles an OCD pattern, my brain seems to have a ravenous appetite compelling me to consume an inordinate amount of business related and current events content on a constant basis. Others play sports, video games or engage is assorted hobbies to chill out, but that stuff doesn’t appeal to me at all. Being a non-athletic, non-competitive type and a gigantic geek, reading for enjoyment and to stay informed about the world around me is how I tend to spend any free moments. I seek out sources of new data and diverse views on assorted topics pertaining to my profession as well as plenty of other entirely unrelated topics.

Periodically, I encounter articles by various individuals that some refer to as thought-leaders. I have no issues with these folks per se, but strong individualistic tendencies prevent me from gushing all over them like a hysterical teeny-bopper at their favorite pop star’s concert. It’s rare to discover something that isn’t derivative of an existing perspective or a just a more clever arrangement of vocabulary to describe a familiar theme.

Lately, much of the published material I read is not particularly noteworthy, interesting or informative. There has been a dramatic shift away from quality to quantity, frequency and immediacy. Certain people or publications seem to have become obsessed with remaining omnipresent as if activity and visibility somehow equates to relevance and validity. Nope, this would a case for less is more if there if ever was one…

Actually, that is what deters me from writing more often. Just because I’m continuously observing, absorbing and reflecting doesn’t mean my thoughts need to transfer from my noggin to my keyboard. To me, writing means sharing my unique point of view and independent opinions with the full expectation and acceptance that others may reject the drumbeat I march to. With that in mind, please ponder a few poignant words from Kurt Cobain: “I’d rather be hated for what I am than loved for what I am not.”

The fact that most members of our society seem to have an insatiable craving for the ideas, ideology and intellect that others possess rather than thinking for themselves is rather disturbing. It is incredibly common for citizens to vote politicians into office based on talk show hosts’, actors’, athletes or musicians’ endorsements rather than learning what they need to know to make an informed decision on their own.

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Another area I notice people blindly following their chosen expert’s advice in is the area of career guidance. For unknown reasons, people willingly display a complete lack of critical thinking ability or common sense when it comes to who or what they elect to pay attention to in this category. As I’ve written many times before, I find it alarming that an abundance of outdated, ineffective and inaccurate information is being peddled to those in major need of real help with their employment or unemployment situations.

If a dentist claimed to be a plastic surgeon and botched an operation, it would be called malpractice. In the career expert world there is no recourse for such blatant incompetence, and sadly the victims don’t realize the damage until it’s too late. There is no barrier to entry so anyone – bank teller, bikini waxer, chemical engineer, dog-walker – can wake up one day and decide to proclaim guru status on any career oriented subject matter they choose.

Essentially, all they need to do is fake it until they make it – meaning find enough naïve, gullible, lost and confused people to be their audience and voila! instant faux credibility. They proceed to impart their pretend wisdom on anyone willing to buy the shtick and spiel they spew. After all, according to their scripted, sleazy elevator pitch, they are, have or know THE solution.

One of the concepts I’ve seen floating around over the years is the phrase “networking with a purpose.” The first point about why this troubles me is that it seems to imply that simply living your life, meeting new people in everyday settings, social activities and any other interpersonal interactions is considered inadequate. Ironically, some people I know quite well with extremely rich personal and professional networks, never as much as utter the word networking and would scoff at the suggestion that they intentionally go somewhere or do something for the sake of networking with a purpose.

The next part of this networking methodology that I find objectionable is that it reeks of social climbing and all of the other distasteful status seeking behavior and self-serving motives that, aside from the reality TV crowd, others typically frown upon. I’ve attended events where people literally walk around scanning name tags on shoulders and lapels, presumably to identify those worthy of striking up a conversation with. They make no attempts to be subtle about it either. Apparently, they are so purposeful that they know it when they see it and don’t need to waste time chatting up the little people with the wrong name or occupation on their badge.

Based on several of pieces of advice I’ve seen and heard dispensed, the goal is to attend networking events with predetermined power targets in mind. Your mission, should you choose to accept it, is to only speak with important, influential and interesting people when out in public. Don’t be distracted by the insignificant people in your midst, as they clearly lack any ability to add value. To me, this practice represents an exaggerated interpretation of Zig Ziglar’s expression: “If you go out looking for friends, you’re going to find they are very scarce, If you go out to be a friend, you’ll find them everywhere.”

Even more pathetic is the obnoxious habit that many of these purpose-driven networkers display – that being the premature and presumptuous “how may I help you?” offer. Unless Scotty just beamed me up to the Nordstrom shoe department, I will be annoyed, insulted and offended by such a preposterous question from a complete stranger. Either you are delusional enough to think such a query doesn’t seem phony, or you believe you are a super hero on a quest to assist everyone you meet, or you think I appear needy and helpless – none of which engender a favorable impression.

Unless you have Meryl Streep’s acting chops, please realize that you aren’t fooling anyone with your silly, inauthentic or disingenuous lines. I have and will readily express that sentiment too – trust me. Eyes pop and jaws drop right then and there when the level of insincerity and absurdity of this elitist attitude is called out. I understand these poor souls are merely following the direction their favorite thought-leader passed along, but some random business card passer-outer trying to impersonate Mother Teresa with a pretentious “pay-it-forward” and “give-back” mentality is beyond awkward for me and makes the would-be helper look socially inept.

Wouldn’t you rather risk being forgotten for being the dude or dudette making natural small talk about the weather or latest blockbuster movie than remembered for resembling the word of the day on urban dictionary? If so, please heed Ice Cube’s recommendation to: “Check yourself before you wreck yourself.”

Originally posted on TalentTalks Talent Optimization Blog - http://talenttalks.wordpress.com/2012/12/21/purposely-pretentious-p...

Views: 555

Comment by Alasdair Murray on December 21, 2012 at 9:13am

Thought leader is a hideous term. Those who call themselves that should get out more often! An anagram of 'A thought leader' is coincidentally 'Altogether now.....duh!. Also, social media guru, another self-assigned name to detest becomes 'a ludicrous image' when you jumble the letters up. :-)

Comment by Noel Cocca on December 27, 2012 at 6:54pm

Amen to this great post...  there are many, many thought leaders in our field that recruited for a year or never recruited.  Many more that blurt out missives about how recruiting should be or "is".  While we all can learn from many perspectives, the term thought leader makes me ask "are you truly, in every way, leading the development and growth of our profession?"  "do you have the real world experience to back it up?"  In my mind it should go like this:  is Warren Buffett and investment and economic thought leader?  yup, no doubt.  Or, is Noel Cocca a thought leader on home made pizza and tacos?  Hell yes!  See what I mean?

Comment by Sandra McCartt on December 30, 2012 at 2:33pm
Kelly would immediately correct that title and explain that opinion in a post is not being a thought leader. In my opinion the most obnoxious thing in our industry is the self proclaimed guru or thought leader. When I see that on a post, a profile or someone self proclaimed to be an "expert" their credibility goes to minus zero in my book. When I get those in mails on LinkedIn that say, "how can or I can help you", my immediate response is, not only can you not, you are off the Christmas card list. Yeeeck.
Comment by Kelly Blokdijk on January 2, 2013 at 5:16pm

Thank-you for the comments! I'm 100% certain that writing this or anything else I've written (or will write in the future) could place me in danger of being labeled a thought-leader. Ick! 

Comment by Rich Grant on May 18, 2014 at 7:31pm

Kelly... at least you are a PASSIVE thought leader

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