Social media is changing the way we do business and achieve success. Whether you are marketing a product or service, recruiting talent or involved in a political campaign you have to be aware of the changes in successful marketing strategies. Social media is all about stimulating conversations and creating relationships. Successful campaigns are using social media but how is it affecting our marketing strategies in this down economy?

Ira Kaufman noted in his post… Continue

Does your company have a Talent Brand or Employer brand? Why would someone want to establish a lasting career with your company? What do you offer your employees?



My colleague wrote a great article on Building an Employer Brand. Read it and if you like it Digg or Stumble it.



I am always interested in recruiters comments on Recruitment Branding or Employer… Continue

Do you use Facebook as a recuiting tool? Please read our latest post Facebook for Recruiting... What's working?



If you use Facebook for recruiting or you know a success story please share it with us either by commenting on our blog post or commenting here. We are compiling a list of what's working and success stories. Once we get enough feedback we will compile the results and share with… Continue

Check out our series Recruitment Marketing - Dispelling the 5 myths



Myth #1: Young talented individuals need to go to larger Metropolitan areas (e.g., Northern Virginia, Atlanta and Charlotte) to find inspiring, challenging jobs or exciting companies to work for.



Myth #2 : There is not enough qualified talent to fill my job openings.



Myth #3: Posting jobs in the newspaper is a… Continue