Guest: Jeremy Roberts
When it comes to your candidate database does size really matter? I know that line is totally cheesy and cliché but I still think it’s an important question. There are still tons of companies out there that are recruiting under a false narrative of we need to build a huge database of candidates so that when we have an open job we can immediately start marketing to them. Here’s the problem those same companies have all this candidate data locked up inside an ATS and CRM but the search, sort, stack ranking and especially the marketing capabilities of those platforms have fallen behind the times. So your big repository of resumes ends up being a huge bottleneck. We’re going to be talking about how to extract the data that is being locked up so you can get the highest ROI out of the candidates you already have.
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