knowledge, or prompt a new way of looking at an issue...and the attempt to drive traffic is nothing more than saying : "if this white paper speaks to you, we have a solution to the problems"..and that's not being sinister if it's honest.
I love white papers..i have written some, and they worked because I designed them to be teaching tools and discussion prompters..think of them as a way to be a resource for your market.…
rks ALL the time)
Also, never state "2nd time" unless it is really your 2nd time calling/emailing.... (be ethical)
Let me know when it works!
Denise K. White said:
Making calls and sending emails with no results. It's frustrating.
ies who will make those calls, and send those emails, ‘till hell freezes over. So you’re dealing with people who are simply doing, or attempting to do, their job. Yes, it’s you’re right to be dismissive of people who stumble in their sloppy attempt to reach you. And some are insensitive—the world seems to be full of that these days. But taking those calls and politely turning them off may be a way to solve the problem. Otherwise they will continue to attempt to reach you, which is the situation that motivated this rant in the first place.…