Social is used incorrectly by many businesses and recruiters.

Social is exactly that – a social platform where potential customers are interacting with friends, family and articles that are of interest to them. When you are posting social messages you are interrupting them so you need to be mindful of the context of your content and when it is being consumed…

Digital technology is an enabler. It is a tool to help you reach an audience, manage your systems and processes and help you get found to name just a few benefits. Many businesses see digital technology as a solution to all their problems

Through the many conversations I have with businesses I rarely hear the word ‘people’ bought into the conversation. As a…