Julie Salerno's Blog (56)

Employer Branding for the Future of Your Workforce

When it comes to the corporate career page, it’s clear who stands out from the rest. Those who are responsive and branded specifically to their employer brand are the ones that stand out to candidates – and quite frankly – are the rivals of their competitors. According to a recent study by LinkedIn, companies who have a strong employer brand have a 28% …

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Added by Julie Salerno on November 11, 2014 at 9:00am — No Comments

The Keys to Perfecting Your Employer Brand

Innovative corporate leaders may wonder why their Talent Acquisition professionals seem darn good at their jobs. When we ask them, many say it’s because they found the key to perfecting the company’s employer brand. Take a look at the anatomy of a lock. It seems rather simple, but all of the pieces work so cohesively that a…

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Added by Julie Salerno on November 6, 2014 at 11:04am — No Comments

How to Hire Distant Candidates Even if Your Budget is Zero

Situation:

Your company desperately needs an in-house recruiter to augment the performance of HR. The position has been filled internally, and your new recruiter is now responsible for bringing in the talent.

Problem:

You don’t have a budget, and even without a budget, it’s clear there’s no room for travel costs. Distance hiring for the perfect candidate isn’t feasible and neither is sitting in a coffee shop all day processing the…

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Added by Julie Salerno on October 27, 2014 at 3:00pm — No Comments

Teleworking: The Pros and Cons for Employers

What comes to mind when the word “teleworker” comes up in discussion? You may think of an entry-level 20-something parent sitting on the sofa with their laptop on the coffee table and a little one running around singing “Twinkle, Twinkle Little Star.” Truth is, the …

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Added by Julie Salerno on October 13, 2014 at 11:59am — No Comments

What Does Your Interview Outfit Say About Your Work Ethic?

It doesn’t matter if you are conducting or participating in an interview. It doesn’t matter what position you’re interviewing for. However, whether you are the candidate or the interviewer what you wear can potentially make or break the interview. The outfit you bring to the table while speaking to your (potential) future employer not only makes a statement about your…

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Added by Julie Salerno on September 30, 2014 at 3:16pm — No Comments

Big Tools: How Small Businesses Can Benefit, Too

On this blog, we have spoken ad nauseam about how video interviewing and video screening have impacted the Fortune 2000. We’ve discussed cost savings, productivity increases and compliancy protections around having a fully mobile interviewing platform.…

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Added by Julie Salerno on September 23, 2014 at 4:13pm — No Comments

Interviewing Techniques that Pique Millennials’ Interest

Millennial unemployment is higher than the rest of the out-of-work population. Of the 6.2% of the American population that is unemployed, 40% of them are Millennials.…

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Added by Julie Salerno on September 5, 2014 at 9:30am — 3 Comments

Want Great Talent? Think Outside of the Zip Code

You may be feeling the skill gap pressure, or you might be in the camp that believes the talent shortage is a myth. Regardless of how real you believe the talent drought is, you have, as a recruiter or staffing professional, at one point or another, found that finding the right talent can be down right impossible.

If it’s been smooth sailing, odds are the waters are…

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Added by Julie Salerno on August 28, 2014 at 9:30am — No Comments

Hi Ho, Hi Ho, We’re Off to Work at Home

Video interviews have a direct impact on contingency and teleworking. There, I said it. They create a culture of teleworking by allowing candidates to interview from home, no matter how far their living room is from your office. 50 million Americans have jobs that enable them to …

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Added by Julie Salerno on August 22, 2014 at 10:00am — No Comments

What Does Your Interview Outfit Say About Your Work Ethic?

It doesn’t matter if you are conducting or participating in an interview. It doesn’t matter what position you’re interviewing for. However, whether you are the candidate or the interviewer what you wear can potentially make or break the interview. The outfit you bring to the table while speaking to your (potential) future employer not only makes a statement about your…

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Added by Julie Salerno on August 14, 2014 at 10:30am — 3 Comments

Your Corporate Clock is Ticking (Infographic)

… And you didn’t have much time to begin with. We’ve broken it down for you in this infographic: there are 24 hours in a day, doctors recommend we get 8 hours of sleep per night and the typical workday is 8 hours. That leaves 8 hours of free time. Unfortunately for most of the working population, we spend more than the 8 hours at work, get less than the recommended 8 hours of sleep and feel like 24 hours just isn’t enough. For corporate professionals, there are numerous…

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Added by Julie Salerno on August 7, 2014 at 11:00am — No Comments

How Video Interviewing Can Help You Hire for Cultural Fit

Video interviewing is no longer an up and coming practice, it’s here. With 63% of HR managers having used video screening as a means to finding candidates, there is good reason to use this technology for enhancing your hiring…

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Added by Julie Salerno on August 1, 2014 at 9:30am — No Comments

Practice Makes Perfect: Video Interviewing Gives Candidates an Edge

The benefits of video interviewing greatly outweigh the rather minimal costs. It saves companies roughly 67% on traveling costs over traditional face-to-face interviews. As wonderful as it is for companies to save that extensive amount of money, what…

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Added by Julie Salerno on July 24, 2014 at 10:30am — No Comments

How to Convince a Combative Hiring Manager to Change

We all have routines. These daily and weekly routines can be hard to break or even change. Recruiters love the concept of video interviewing replacing traditional interviews, but it can be tough to get the hiring manager on board. While video interviewing saves more than time, money, and effort, hiring managers may balk at having to change their routine. What…

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Added by Julie Salerno on July 18, 2014 at 10:30am — 3 Comments

6 Sheep to Count Before the Interview of Your Dreams

The perfect interview… a dream come true. For a recruiter or hiring manager there is almost no better feeling than a perfect interview with a dream candidate. Unfortunately, the hiring manager can’t really control the quality of the candidate. You can, however, control the quality of the interview. First, actually take the time to read the…

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Added by Julie Salerno on July 11, 2014 at 9:30am — No Comments

5 Special Ways to Stand Out to Candidates

Have you ever applied to a company only to find a communication barrier on the recruiting end? Or, in the very least, tried to look at a company career page and find it hard to navigate? That would be an example of poor employer branding. A company who is candid with candidates about their company and the application process is more likely to have happy employees. Truth is,…

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Added by Julie Salerno on July 9, 2014 at 9:30am — 4 Comments

4 Reasons to Serve Your Company with Video Interviewing

Video interviewing does more for your company than reducing costs. While it is a great alternative to traditional interviewing, it doesn’t sacrifice any of the qualities of the face-to-face experience. Rather, it transitions it to eye-to-eye. The camera focuses on a candidate’s (and the interviewer’s) face and gives insight into whether there is interest in the position. With…

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Added by Julie Salerno on June 28, 2014 at 10:30am — No Comments

8 Ways Video Interviewing Can Slash Recruiting Costs

2/3 of HR and recruiting pros are already turning to video interviewing and screening because of their established return on investment. However, not everyone knows just how many areas of recruiting costs can be drastically reduced by implementing video…

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Added by Julie Salerno on June 21, 2014 at 9:30am — No Comments

4 Reasons You Should Dive in to Video Interviewing

People thrive on stability and predictability. So when a recruiter suggests video interviewing as an alternative to the traditional, the hiring manager may panic. Unfortunately, many hiring managers aren’t aware of the reasons they should use video interviewing. The cost-effective method of deepening the talent pool provides consistency and…

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Added by Julie Salerno on June 20, 2014 at 10:00am — 1 Comment

5 Places to Build Your Visual Brand

As a video interviewing company, we embrace the power of visual tools in the hiring process. Face-to-face screening and interviewing brings an element into the process that no resume, or phone conversation can bring. That being said, there are so many ways to build brand recognition and reputation with visuals throughout every step of the …

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Added by Julie Salerno on June 7, 2014 at 10:30am — 1 Comment

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