Candidates are 365% more likely to drop out of your application process if it takes more than 15 minutes to complete.
Depending on the size of your talent pool, that could mean a few dozen - or hundreds of applicants who are deterred from applying to your job. This poses a huge challenge for recruiting teams who are looking to fill multiple…Continue
Added by Birch Faber on April 28, 2021 at 8:30am — No Comments
The average attention span of any millennial is about 8 seconds. With millennials being the fastest-growing group of candidates, it’s important for recruiters to communicate on the same wavelength.
93% of millennials own a mobile device and spend a lot of time checking their texts and social media. This makes a great opportunity for recruiters to reach these potential candidates - and…Continue
Added by Birch Faber on April 21, 2021 at 3:25pm — No Comments
Traditional recruiting is great, but what if you could achieve more efficiency, and attract even more talent?
Text messaging is a fast and efficient form of communication, especially in recruiting. The average open rate sits at 99%, with 97% of messages read within 15 minutes. It's a no-brainer why SMS is such a valuable tool for recruiting teams.
Text-to-Apply, in particular, is an…Continue
Added by Birch Faber on April 12, 2021 at 10:00am — No Comments
COVID-19 posed a challenging time for many businesses and industries, instigating change no one could’ve ever imagined. The recruiting space was no different. With social distancing regulations in place, recruiters couldn’t meet candidates in person. Recruiting teams were forced to think outside of the box, and…Continue
Added by Birch Faber on April 1, 2021 at 10:00am — No Comments
Whether you are texting the dreamy hunk from the wine bar, the cute girl from trivia night, or even just your candidates: writing the perfect text can be intimidating. Since when did 160 characters become so scary and why make it a part of…Continue
Added by Birch Faber on January 21, 2016 at 2:24pm — No Comments
On Wednesday Deloitte released their annual Global Mobile Consumer Survey and as predicted mobile usage is on the rise, but the scale, frequency and purposes for which consumers are leveraging mobile…Continue
The Atlantic calls it “the quiet king” of social networks with a dominance that is both obvious and profound. In fact it’s being used six billion times per day in the United States so with some fuzzy math you…Continue
Added by Birch Faber on December 2, 2015 at 3:00pm — No Comments
Imagine you are just reaching out to a group of candidates for the first time with a text like: “Hey Kim – We have an opening for a Customer Support Associate at our Phoenix office. Are you interested? -Birch”
Kim answers: “Yes!” Now every recruiter has a preferred way to follow-up after a candidate expresses interest.…Continue
Added by Birch Faber on November 30, 2015 at 3:30pm — No Comments
When you are seated around the dinner table with your friends and family this Thanksgiving, and Uncle Dave asks what you are thankful for, your talent acquisition team might not be the first thing you say. So why not give thanks a few days early to the sourcing, recruiting and onboarding part of your company that really deserves thanks on a daily…Continue
Added by Birch Faber on November 24, 2015 at 3:14pm — No Comments
Recruitment marketing is all about candidate engagement. How can you attract and nurture candidates to fill your talent pipeline before you even post a job application?
The concept takes its name from inbound marketing, which focuses on providing useful content to prospects in order to attract high quality leads. Only in the case of recruitment marketing, employers are providing brilliant content to job seekers in a cadence and style that drive…Continue