Jeff Dickey-Chasins's Blog – February 2011 Archive (4)

Which technologies are changing the job board industry?

Although it may not seem like it at times, the job board industry is a technology-driven industry. After all, it was the combination of a database and the web that gave it birth so many years ago. After a fairly lengthy period of incremental and erratic technical growth, the industry is seeing lots of change – and I suspect that those sites that ignore these changes may suffer.

So, which technologies (and technology trends) are changing job…

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Added by Jeff Dickey-Chasins on February 22, 2011 at 9:03am — 6 Comments

It’s all mobile: Results from the 2011 mobile recruiting survey

Mobile is omnipresent – at times it seems as though more people are on their mobile devices that actually talking to each other. Butwhat role is mobile playing in recruitment?

This was the question I set out to answer a few months back. (Thanks again to my co-sponsor on this endeavor, AllTheTopBananas!). The survey, which was targeted at HR and recruiting professionals in the U.S.…

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Added by Jeff Dickey-Chasins on February 15, 2011 at 9:00am — 2 Comments

Job board networks: the idea that’s never gone away

In the beginning, there was the job board, and the candidates rejoiced. So many jobs! So many locations! So much easier than paper.

The employers liked it, too.

But after a while, candidates realized that general boards were, well….general. They discovered that many (er, most) jobs were inapplicable to their interests. So they asked the job boards to make things easier. “Help us find just the jobs we want!”

Job board operators responded in a variety of…

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Added by Jeff Dickey-Chasins on February 8, 2011 at 10:01am — No Comments

Features vs. benefits: the never-ending trap that we all fall into

Back in the dark ages, when the Job Board Doctor was first learning the mysteries of sales and marketing, he was told that he should “sell benefits, not features.”

Fast forward, umm…many years. I’m still telling clients (and myself) to focus on the benefits, not the features. You think I would’ve learned by now!

It’s a tough lesson to learn. For one thing, it’s a lot easier to list the new, snazzy, ‘gee whiz’ features that your job board has:…

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Added by Jeff Dickey-Chasins on February 1, 2011 at 9:09am — 1 Comment

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