Katrina Kibben's Blog – August 2015 Archive (3)

Why Should You Attend #truLondon 50?

Not sure if you should attend #truLondon? Here's why you can't miss this event Friday, September 4th at the Dutch Hall in London City.

Participants will come from the people space, thats anyone from HR, recruiting, talent acquisition, developers, job board professionals etc with no bars on anyone taking part - everyone is welcome.…

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Added by Katrina Kibben on August 28, 2015 at 4:00pm — No Comments

Why Not To Use PPC For Recruitment Marketing

PPC, or pay per click, is a strategy many marketers use to buy keyword based traffic to their websites. In fact, many companies from startup to Fortune 50 spend millions of their advertising budgets on "owning" certain keywords each year. So why wouldn't you try PPC for recruitment marketing? The best recruiters think like marketers, right? 

Well, yes - but we don't…

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Added by Katrina Kibben on August 17, 2015 at 12:00pm — 2 Comments

Instagram's API: What It Means For Recruiting

Instagram has a new API. Now, I'm confident that most people in the recruiting industry go "oh, ok" and move on because it just doesn't really matter to their recruiting and employee engagement efforts.

Yet.

This API is an indicator that maybe we should start paying attention to how we can reach our audience on Instagram; we don't have to let the marketers have…

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Added by Katrina Kibben on August 5, 2015 at 10:30am — 3 Comments

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