Your employer brand is a major factor in your ability to recruit and hire top talent. According to the RolePoint  infographic below, 7 in 10 job seekers say the job and the company are equally important in deciding whether to accept a position.

According to CareerBuilder's …

I was just reading an article that I sincerely hope isn't true. It's written by a job seeker about his worst job interview. Here's how it begins:

The interviewer put…

Companies are constantly asking how they can create a great Facebook Career Page to recruit top talent for their organization. Rather than simply telling them how to make a great page, it's so much easier to show them with live examples. Here's what we like about HP's page:

For one, they've created a dedicated page for HP Careers which they keep separate from their corporate marketing page. Their …

Employee Referrals are on of the biggest sources of external hires.

That’s because they’re one of the most cost effective ways to attract quality candidates – the reward to employees who referred your new hire are usually about 80% lower than the cost of agency fees. Your employees can speak on your behalf to share your employment brand and show their…

Social media increases a company’s reach, gives the company a more personal feel, shares their brand and generates leads.

These days, I’m seeing an increase in HR departments using social for these same things – here’s why:

Reach More Candidates

You need to be where your candidates are, and not all of your candidates…

The goal of any good career site should be to turn visitors into applicants and hires. You spend a lot of time and money driving traffic to your job descriptions, and it’s important to get those qualified candidates to apply. Read on for 3 tips to optimize your career site for conversions.

1. Write job descriptions that make people want to apply.

Some people will actively seek out your company to work, but the first time most will be introduced to your company…

A picture is worth a thousand words. Cliché? Yes. True? Absolutely! Especially in terms of social media, people have so much to look at and take in (the average Facebook visit is 20 minutes), that pictures stand out and make the biggest impact because visuals are a little easier to process. For example, you can tell people how awesome your office is, but it's so much more powerful to show them your…

Employee Referrals are regarded as one of the best ways to get quality applicants. Whether you chose to build a program through email, social media, or by simply posting flyers in your office to solicit them, there are some general guidelines you should follow to ensure that you continue to get them.

1. You must respond to all of your referrals. These are your employees’ friends and connections – don’t abuse them, and don’t waste them. Otherwise, your employees won’t refer any more…

How much time do you spend screening candidates? A whole day can be spent reviewing resumes to create a shortlist, followed by 30 minutes per candidate on a phone screen, and then 1 hour or more per candidate for a first round interview.

This webinar recording from SocialTalent shows you how to shorten the screening process so you have more face time with your most qualified candidates.

They review:…

I was able to chat with Kred's CEO Andrew Grill about how the site works, what their plans for the future entail, and what his thoughts are on using the site to find candidates.

Kred has the potential to be a very powerful way to source passive candidates. As a sourcer, you can search through the Kred "communities" to find people that are influential about topics that…