Most Job adverts stink. They stink because the people posting them list benefits not emotions. They are corporate, not personal. Few people respond to impersonal treatment but that’s what job adverts are: lists of experience needed, company achievements and pension plans. People don’t change jobs for pensions, gyms or usually salary. They change…

A Readers Digest guide to Social Media!…

When thinking about the benefits of Social Recruiting, I think one of the most compelling is the positive effect on controlling the quality of candidates that enter the talent funnel. As a development engineer, one of the fundamental lessons I learned is “Garbage In, Garbage Out”. It didn’t matter what software tools I applied to make sense of the input data, if one of my collection channels was faulty; the entire experiment would have to be scrapped. This example is not to suggest that…

War for Talent? Or the Emperors new clothes?. At risk of offending most people involved in the talent arena, I have to say that the so called war for talent is a totally pointless war because most organisations are fighting over a resource which actually isn't scarce at all.

Lets go back for a minute and look at the origins of this so called war – and where the phrase was first coined – The McKinsey Article. The authors of this paper in…

“Distribution and Posting Services”…

Today, reaching people on the web is all about content. Not only does your content need to be well presented but it has to be relevant to the group you are targeting (and you have to show this relevance in a hurry). The biggest benefit of this content generation though is that it’s shifted the focus of how you acquire customers from having to go out and find customers to having customers find you. This is what is called…

*** this is cross posted from The HR Farmer

I’m a thinker, a reader, a planner and then I will execute after I feel like I have covered many options. But with social media, it is more of a think quick, try it, revise it and repeat it approach.

In a post last week, …

This is the face captured by photographer Phil Toldano and explained in the excellent Ted talk (embedded below) by game designer Jane McGonigal. It captures the emotion of gaming. Toldano set up a camera in front of gamers while they were playing. McGonigal in the video alerts us to the subtle nuances in this photo:

the sense of urgency, a little bit of fear, but intense concentration, deep deep…

TRU EVENTS launches its first US Unconference April 19-20 in WI. The Unconference trend-it’s all the rage! What is an unconference? An unconference is a…