We have heard the argument made that using business connections sites is more accurate then resumes and can even replace a past employment check, since a candidate is not as likely to lie on an online service where many friends and colleagues may see it.…

Originally posted on the SmashFly Recruitment Marketing Blog.

On this blog, I speak a good deal about the importance of collecting metrics in your…

Be a Know-It-All with Info at your Fingertips

It's the summer. Job seekers are facing dismal unemployment rates as the United States economy starts down the long road to improvement. If you're lucky enough…

The poor cousin of the recruitment process is the obligatory reference check. Too often it is nothing more than a perfunctory procedure to conclude an exhausting number of interviews.

Most reference checks are the outcome of a telephone conversation, as most recruiters will attach little weight to any written references. Many companies have policies prohibiting managers from providing written references,…

HR marketing process 3rd step- Pre campaign research and analysis:

Here you go with the 3rd step in HR marketing process. Once you are done with the HR marketing goal setting and Hr marketing organization then you kick start with the pre-campaign research and analysis.

In most cases pre-campaign research and analysis are least prioritized activities in HR marketing process. The fact is that many HR professionals still follow their instincts rather than factual data for deciding.…

A few pointers to what it is to be an HR Leader!…

I recently came across a rather rare article that was printed in the Philadelphia Inquirer, later to become the National Enquirer. The date was July 4, 1776. Enjoy reading and Happy 4^th of

July!

--------------------------…

HR marketing organization: Step 2

So let us move to the second step in HR marketing- HR marketing organization.

Once the HR marketing goals are set then it is time to decide on the HR marketing organization. In some companies there are separate HR marketing departments dedicated to HR marketing activities and in some organization it is considered as a part of HR activities. This mainly depends on HR marketing goals like number of professionals to be hired within a span of…

Flow of information within social media is at its ultimate high at this time. It’s no doubt that web sites including Facebook, Twitter, and LinkedIn still capitalize the social media market.…

HR Marketing process 1st step- Goal setting:

So let us start with the HR marketing process. Today I am going to talk about the initial step in HR marketing i.e. Goal setting.

Every department in an organization will be having their own goals which they strive to achieve. Goals can be again narrowed down to personal goals which each individual in the specific department will strive to achieve.

Here in HR marketing goals have to be clearly set by consulting the HR and…

S.U.R.V.I.V.A.L. of the fittest.

Over the past decade we’ve seen boom and bust, feast and famine in the recruiting industry. The good news is that this cycle tends to cull the flock. The strong survive. The weak don’t.…

A video resume is a way for job seekers to showcase their abilities beyond the capabilities of a traditional paper resume. The video resume allows prospective employers to see, hear and get a feel for how the applicant presents themselves.

Video Resumes are here to stay! As the time is changing better technology and widespread internet access have changed recruiting practices. No longer are the days when jobseekers used to prepare…

After my initial post about HR marketing I hope you might have got a brief idea about what is HR marketing and its importance. In this session I would like to talk about the steps in HR marketing process. According to my understanding from various readings and case studies HR marketing includes following steps

1. Goal setting

2. HR marketing organization

3. Pre campaign research and analysis

4. Campaign strategy

5. Campaign Implementation

6. Checking the…

Originally posted on the SmashFly Recruitment Marketing Blog.

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment…

I’ve been discussing how a strategic approach to sales may involve standing still for a while in order to create solid future growth. In order to achieve that the strategy must contained two defined

processes.

First and foremost a sales process that enables everyone to sing off the

same song sheet (I discuss that at salesdr ).And this applies to recruitment consultancies too!

Secondly any process…

There is currently a lot of “talk/noise” about mobile recruiting and in my humble opinion it will be huge, more of that later but for me it is not just about recruiting….mobile has the ability to aid many areas of HR. Why? I hear a cry, well here is my take;

• Mobile is NOT a technology but a channel.
• Mobile is about personal one 2 one ENGAGEMENT.
• Mobile is about PUSH and PULL…